UAE's MAG expands globally with A++ Group, introducing Keturah brand in Switzerland.

UAE’s MAG expands globally with A++ Group, introducing Keturah brand in Switzerland.


MAG has revealed its strategic move towards expansion in Switzerland, unveiling a $212 million residential project named Stabio Garden Living by Keturah. Comprising 180 units distributed across 14 buildings, the development is a collaborative effort between MAG and A++ Group, a distinguished real estate design and development company. Embracing the innovative Bio Living concept, the project is valued at AED781 million and is slated for completion in 2026.

The Bio Living approach integrates nature into the built environment, aiming to enhance the well-being of occupants on physical, mental, and emotional levels. Stabio Garden Living by Keturah will offer an array of modern amenities, including a fitness area, kids’ play zone, co-working space, and bicycle storage. Striking a harmonious balance between functionality and aesthetics, the project’s apartments are designed to provide exceptional living spaces. Notably, the development holds the prestigious Minergie construction certification, aligning with the Swiss standard for comfort and efficiency.

Marking its international debut, MAG’s expansion into the Swiss market is a collaborative effort with A++ Group, showcasing the Keturah brand. Talal Moafaq Al Gaddah, CEO of MAG Lifestyle Development, expressed enthusiasm about the partnership, stating, “We are pleased to take the Keturah brand internationally to Switzerland with the launch of a new project in partnership with A++ Group. We are merging our extensive experience in engineering and real estate with the group’s excellence in design and development and are confident that this collaboration will yield remarkable results and innovative solutions to elevate the lifestyle of residents and redefine the real estate sector globally.”

This announcement follows the successful launch of various Keturah-branded developments in Dubai, including ‘The Ritz-Carlton Residences, Dubai, Creekside,’ Keturah Resort, Keturah Reserve, and the upcoming Keturah Downtown developments.

   

Publish January 29, 2024

Source: https://www.arabianbusiness.com/industries/real-estate/mag-announces-switzerland-expansion-with-212mn-residential-project

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